{"id":15108,"date":"2026-05-20T14:39:49","date_gmt":"2026-05-20T17:39:49","guid":{"rendered":"https:\/\/www.argensend.com\/?post_type=product&p=15108"},"modified":"2026-05-20T14:39:50","modified_gmt":"2026-05-20T17:39:50","slug":"locos-x-el-asado-toda-la-carne-al-asador","status":"publish","type":"product","link":"https:\/\/www.argensend.com\/en\/product\/locos-x-el-asado-toda-la-carne-al-asador\/","title":{"rendered":"Locos el Asado: Toda la Carne Al Asador!"},"content":{"rendered":"
\n

Rese\u00f1a del libro: Locos X El Asado Toda La Carne Al Asador !<\/h4>\n<\/div>\n

Fue hace algunos a\u00f1os. Kevin Chochlac -m\u00e1s conocido como el Croata- volvi\u00f3 de la facultad con una obsesi\u00f3n en su cabeza emprendedora: crear una comunidad online, mundial, abierta y divertida en la que todos pudieran encontrar su espacio de pertenencia. Mientras se abr\u00eda el marote evaluando ideas, le lleg\u00f3 un mensaje del Laucha, Luciano Luchetti: “Muchachos, ya es jueves, no voy a volver a hacer yo solo todas las compras para el asadito de ma\u00f1ana, eh. \u00bfQui\u00e9n me acompa\u00f1a?”. El Croata, el Laucha y otros veinte amigos compart\u00edan el mismo ritual desde hac\u00eda ya cinco a\u00f1os: asado en el quincho todos los viernes. Una pr\u00e1ctica que los mantuvo unidos despu\u00e9s del secundario y m\u00e1s all\u00e1 de la facultad y las nuevas responsabilidades de cada uno. “Che, Lauch\u00f3n -aprovech\u00f3 Kevin a decirle-, tengo ganas de empezar una comunidad de asado; es algo que va a unir al mundo. Es la comida m\u00e1s rica que existe y adem\u00e1s genera algo m\u00e1gico. \u00bfVos te cop\u00e1s?”. No hizo falta mucho m\u00e1s. El Laucha ten\u00eda un laburo que no lo terminaba de convencer; sus d\u00edas m\u00e1s dichosos eran aquellos viernes entre el fuego y los amigos… un mundo perfecto. Y as\u00ed empez\u00f3 todo: del encuentro entre estos dos adolescentes tan distintos -uno con la cabeza en las redes, el otro en los negocios-, pero unidos en su fanatismo por el asado. De todos aquellos fuegos encendidos entre amigos, naci\u00f3 la que hoy es la comunidad m\u00e1s grande y hermosa del mundo: la de Locos x el Asado. Hoy Locos junta a m\u00e1s de 15 millones de personas por mes, y aunque m\u00e1s de uno no haga asado.<\/p>\n

EN:<\/em> Book Review: Locos X El Asado All Meat On The Grill!<\/h4>\n

It was a few years ago. Kevin Chochlac – better known as the Croatian – came back from college with an obsession in his entrepreneurial head: creating an online, global, open and fun community in which everyone could find his place of belonging. While the marote was opening, evaluating ideas, a message came from Laucha, Luciano Luchetti: “Boys, it’s Thursday, I’m not going to do all the shopping for tomorrow’s barbecue by myself, eh. Who’s with me?” . The Croatian, the Laucha, and twenty other friends had shared the same ritual for five years now: barbecued on the barbecue every Friday. A practice that kept them together after high school and beyond the faculty and new responsibilities of each. “Che, Lauch\u00f3n,” Kevin took the opportunity to tell him, “I want to start a barbecue community; it is something that will unite the world. It is the richest food that exists and also generates something magical. Do you cope?” It didn’t take much more. Laucha had a job that did not quite convince him; the happiest days of him were those Fridays between fire and friends … a perfect world. And that’s how it all began: the meeting between these two very different teenagers -one with his head in the networks, the other in business-, but united in their fanaticism for the barbecue. Of all those fires lit between friends, what today is the largest and most beautiful community in the world was born: that of Locos x el Asado. Today Locos brings together more than 15 million people per month, and even if more than one does not grill.<\/p>","protected":false},"excerpt":{"rendered":"

Nuevo Libro de Locos x el Asado – Toda la Carne al Asador! (2019)<\/p>\n

M\u00e1s de 50 recetas in\u00e9ditas para que prendan el fuego y disfruten con sus seres queridos.<\/p>\n

EN:<\/em> New Book for Locos x el Asado – All the Meat on the Grill!<\/p>\n

More than 50 unpublished recipes for you to light the fire and enjoy with your loved ones.<\/p>","protected":false},"featured_media":15109,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false},"etheme_brands":[],"product_brand":[],"product_cat":[685,9871],"product_tag":[312,755,578,756,754,4866,752,753,5000,3646],"class_list":["post-15108","product","type-product","status-publish","has-post-thumbnail","product_cat-libros","product_cat-libros-argentinos","product_tag-asado","product_tag-book","product_tag-cocinar","product_tag-cook","product_tag-crazy","product_tag-el","product_tag-libro","product_tag-locos","product_tag-por","product_tag-x","first","instock","taxable","shipping-taxable","purchasable","product-type-simple"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t